Absolut Electrik, containing Absolut Vodka Original, was designed to evoke a feeling of energy capable of turning any night electric.
The two colors, with semi-transparent coating to create see-through reflections, represent Absolut’s signature cobalt blue and the electrical conductivity of silver.
When combined, the colours reflect an Electrik aesthetic reminiscent of those flashing lights and seductive beats at a dance floor during peak time.